MARKET RESPONSIVENESS INDEX™
Your Journey to Business Performance Starts Here
Research has shown that a strong customer culture underpins market responsiveness. It is also the single most important driver of future business performance.
Companies with strong customer-centric culture are more market responsive, hence are likely to perform better compared to other companies in their industry and adjacent markets.
Use the Market Responsiveness Index™ (MRI™) to assess your customer-centricity
The MRI™ is an organisational diagnostic tool derived from years of systematic research and is proven to measuring your customer culture.
It is the only tool in the market that can help you measure and understand where you are today from a desirable customer-centric culture by engaging and acting upon employee feedback to create better customer experiences.
Your MRI™ score is benchmarked against a global database of more than 200 companies across industries and geographies. You will see how your business measures up against the best (and the worst) so you can predict your business performance.
For every 10% improvement in your MRI™ score, you can expect a 4% increase in profitability.
The MRI™ Measures 8 Dimensions
When you are high on MRI™, you are predictively high on ROI
Insight and foresight
Across your organisation
Collaboration Across Functions
Within your organisation
Of your leaders
Of your employees
Take a glimpse into the MRI™ radar
Your company's MRI™ result is correlates highly with its future business performance
A Benchmarking Tool that Predicts Success
The MRI™ is:
MRI™ helps you:
Companies that trust MRI™:
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